I am a Product Designer dedicated to create meaningful experiences that put users first.

Stories behind my work

• 

  Kumu: Livestream Cover Photo Editing

  Duration:2-week projectRole:Product Design Intern

  Designed an in-app cover photo editor to simplify creation and boost click-through rates. Implemented features like stickers, text customization, frames, and filters, along with draft saving and template options. Conducted research, competitive analysis, and prototyping. Usability testing focused on ease of use, feature integration, and design effectiveness.

  Case StudyEntertainmentB2CMobile AppFeature

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• 

  Learn Tagalog Fast Redesign

  Duration:2-week project (Bootcamp)Role:Lead UX Designer

  Led a comprehensive redesign of the Learn Tagalog Fast app to boost revenue and user engagement. The project involved creating features like quizzes, voice recording/playback for pronunciation, and progress tracking on the homepage. Conducted user testing focused on non-native speakers outside the Philippines.

  Case StudyEducationB2BMobile AppApp Redesign

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• 

  Nextpay: Company Loan Request

  Duration:2-week project (Bootcamp)Role:Lead UX Designer

  Led the design of a mobile app to streamline salary advances and loan applications for MSMEs. Conducted UX research through interviews and questionnaires, uncovering the need for a simpler, transparent process. Developed features such as a tutorial, interest rate calculator, history page, and real-time notifications to enhance user experience and reduce anxiety.

  Case StudyFintechB2BMobile AppFeature

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• 

  Stanible

  Duration:2-week project (Bootcamp)Role:Lead UX Designer

  Redesigned Stanible website to enhance fan engagement with celebrity digital collectibles. Conducted user research, created personas, and developed prototypes. Key features included improved filters, sort options, Discord integration, and custom frames for top fans. Usability testing focused on navigation, purchase flow, and onboarding.

  Case StudyNFTWeb3B2CWeb AppMVP

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What I bring to the table

• User Interface Design

  I turn concepts into visually appealing interfaces that match the project’s brand. Leveraging established UX principles, ensuring the interface is contemporary and intuitive, seamlessly blending form and function.

  WireframesColor SystemTypographyDesign SystemsResponsive DesignHigh-fidelity DesignsPrototyping
• User Experience Design

  My process starts by understanding project goals through UX research and data analysis, using design thinking to organize projects like piecing together a puzzle, clarifying assumptions for a cohesive understanding.

  User InterviewsStakeholder InterviewsSurveyEthnographic StudiesDesk ResearchContextual InquiryCompetitive AnalysisHeuristic EvaluationAffinity DiagramPersonasUser JourneyUser FlowsInformation ArchitectureEmpathy Mapping
• Testing

  I evaluate the design's effectiveness and usability, ensuring it meets user needs and expectations. This phase helps identify issues and validate design decisions to optimize the user experience.

  A/B TestingUser Survey AnalysisUsability Testing

About me

Hello, I'm Raz!

I'm a psychology graduate and product designer, integrating human behavior insights with design principles. My work involves understanding user needs and crafting products that are both functional and engaging. By combining research and design, I aim to create solutions that resonate with people and enhance their experience.

At work...

I am currently the Senior UI/UX Designer at Eclectus Technologies, handling end-to-end design for most of our products.

At home...

I'm a homebody who enjoys spending my downtime reading manga/manhwa, listening to true crime podcasts, or binge-watching anime and TV series.

Here's where to reach me